How to Apply Investment Strategies to Your Work

pubWhen it comes to investing the key is strategy. You’ll need to assess your priorities, goals, risk appetite, and future needs. Most importantly, you’ll need a roadmap. Here are some tips from Paramount Properties, with properties for sale in London on how to applying investment strategies to your work.

Consider Your Environment

Your investment environment can be roughly divided into financial and social components. In today’s world, environmental factors are extremely dynamic, so keep your eye on global trends, as they’ll highlight emerging markets.

Think “Sustainability”

Sustainability is more than just a greenie buzzword. For your investment to succeed, it needs to be future proofed. A good first step is to ensure your investment outperforms traditional models, is essential, or provides for basic human needs. Visualise how your potential investments such as property investment will perform in the future and make your decisions around these forecasts.

Assess Your Finances

Your current financial situation will determine your future. The same applies to where you want to invest. Some traditional markets still perform solidly and are well worth exploring, although there are exciting new markets that can reap huge rewards in the short or long-term. It all depends on your risk appetite.

Assess Your Risk Appetite

All investment has an element of risk and, while in-depth analysis will inform your decisions, it’s important to be honest with how comfortable you are with these risks. In the workplace, opportunities will arise that may seem low risk on paper but still bother you. Considering your feelings around risk will allow you to choose strategies that are best for you.

Do a Quick SWOT Analysis

At any investment level, a quick analysis of strengths, weaknesses, opportunities, and threats is essential. This will allow you to budget and plan accordingly. It will also allow you to stress test your investment against market fluctuations, loss in shareholder confidence, financial setbacks, and other potential challenges.


How many baskets are you keeping your eggs in? Spreading your investment across a wide area is essential in today’s turbulent market, and asset allocation across stocks, bonds, real estate, and cash is the best way to reduce risk. In the workplace, this translates to splitting financial, time, and human resources across as many different areas as possible.


Keeping an eye on investment performance, and measuring this performance against your current strategy, is essential for success. Similarly, continual analysis of your priorities and goals will allow you to re-align your investments and re-allocate your portfolio accordingly. Regular meetings with a good tax advisor is also recommended, as this will allow you to recognise tax advantages or implications. In a workplace scenario, constant monitoring is necessary for deciding whether you maintain existing strategies or align resources elsewhere.

The work you do should always be approached as an investment. After all, you provide the time, knowledge, employees, capital, and raw materials, in the hope of a profitable return. Applying these investment strategies to your work will help you to make prudent and profitable decisions.

Thumbnail image: